RMS Beauty was founded by celebrity makeup artist for over 35 years, Rose-Marie Swift, after having experienced several health issues. When she found out that her blood contained high levels of metals, pesticides and chemicals- she set out to create a clean color cosmetics brand to help other people enjoy her fun and acclaimed line of products with buildable, pigmented colors and healing nutrients. RMS Beauty creates the best beauty products for women of all ages. Their goal is to create products that are both effective and beautiful. They offer a wide variety of colors, textures, and formulas. They offer a wide variety of products, including foundations, lipsticks, blushes, eye shadows, and powders.